Bounce Super Drinks is India’s first low-calorie drink that provides nutrition and is really tasty. With a range of flavors, the drink offers a lot more, much healthier options as compared to aerated drinks, fruit juices, or caffeinated loaded drinks.
To engage the target audience, we created social media creatives, copies, and contents that are relatable to the generation concerned. Creating situational posts, and giving Bounce the identity of a solution for some not so great situations, gives it the twist it needs.
Creative, comical, and relatable content is what we produced, and what our target audience loves. With the social media posts, and the relatable “Bounce Guy”, we gave the brand a visible, and lovable identifier.